Everybody know the funds are the main units for a business, so keeping a right choice to clear the transfer of fund via secure transaction is very important to business owners. Choosing the way of action or activity for fund transaction should be according to its transparency, speed, with clean records etc. Otherwise it may directly or indirectly affect the potentials of the business. Nobody wants to loose their well earned reputation, money, customers and name. Protecting the factors which may bring some bad remarks about own institutions are a must for business firms to keep their brand name and image.
Electronic payment is one of the needs of online transactions these days where people have lots of bills to pay, receipts to fund and donate and earn. If you own an online business, an electronic payment system is vital to your success. That is unless you want to have your customers mail in checks and cash, but that is risky and probably won’t attract many customers. One of the best payment tools used these days are Google Checkout and PayPal.
When it comes to pay or charge, charged for the payment transaction- both are equally good. Near and neck to neck. Not much difference. Google Checkout and PayPal have similar pricing models. Each has the following charges at the listed monthly sales amounts:
1. Up to $3,000 in sales: 2.9% + $.30
2. $3,000 to $10,000: 2.5% + $.30
3. $10,000+ : 2.2% + $.30
If u generates $100,000 in sales through your website, than Google Checkout fees drop to 1.9% + $0.30 per transaction.
One of the reason why people prefer PayPal is that the offer reports, payment processing, account support, billing information and statements in their transaction online. It’s detailed and customized. Enhanced services like, fax, phone and email orders are also listed if you also accept those. Variety is a weak point of Google checkout. Google Checkout is more of a one-size-fits-all program. With Google Checkout, customers can only pay via credit or debit card. People like me, who don’t have a card, what shall they do? PayPal takes care of that too. You can have a bank account and that’s it. With various banks to bank in, PayPal is associated with almost each country’s banking services. PayPal is ahead in this game as of now. If we compare the commission fees of Google check out and paypal, their charges are same. In this sense, paypal will be the advisable option of online business transaction when comparing to Google Check out.
Google Checkout is said to boost click through rates. While, when it comes to branding, PayPal is the famous as trusted option which is the most well known payment method. As far as customer satisfaction goes, the customer service available in Google checkout is through mail only while in PayPal, you can talk on phone, call and figure out your problem, toll free. Fraud protection for under $50 is nil in PayPal, while Google is the king of giving security for any amount. One thing in which both of them have disappointed is the fact that none of them offers Google Adwords Bonus. For subscriptions, PayPal is easy to use functions for subscriptions and transaction while Google checkout is currently involved with beta only. What about Digital content sales? Google checkout Is quite interesting here, By default operates under ‘pessimistic delivery,’ meaning in rare cases when credit card authorization takes longer than usual, Google Checkout will not deliver content until authorization is complete. For count where access is revocable, vendor can choose ‘optimistic delivery’. Retrieve funding is manual in PayPal and automatic in Google checkout. The record keeping is sophisticated invoice system suited to small businesses for PayPal users, while Google checkout is focused on rudimentary record keeping.
Does buyer need to make account? For PayPal, it’s not compulsory. But for Google, you need to have an account. Are there Process payments without leaving your page? PayPal, yes. $30/month, SSL certificate required developer integration tool to check out. Full service checkout only in Google checkout.
Actually you can use Google check out and paypal in useful manner if you use them separately for different purposes. For example, if you regularly use ebay or you have regular transactions with Ebay, using paypal will be the better choice. If you buy from eBay a lot, you want a PayPal account. But again, it’s about preference. Like, mostly dealing with international accounts and customers, you need PayPal; it feels more secure and generalized. It’s like a private organization giving you support and security. And on the other side, there is Google checkout which is like a governmental organization, which you believe to be better and fairer.
If you have money transactions regularly with many website Google Checkout will be the right option for you. Whichever you pick, both have great protection for both the buyer and the seller, and both have excellent customer service. The numbers of users for both the transaction systems have increased over the years and will do so, in upcoming years. Both are going strong. Some people have account in both the checkouts for payment and easy. For multi purpose money transaction and businesses uses, both the Google check out and paypal are recommended. Personal users have different opinion about each if they, the pros and cons are all sorted out. It is your turn to now choose one.
Paypal express checkout
It is true that a good percentage of paypal users do not know about most of its easily usable features. You know about paypal express checkout ? It is the attractive facility which paypal provides to its customers for availing a quick transaction. I have recently read an article which was shared by Guy Kawasaki in his twitter account. Actually it was published in Mashable and its description was posted in Alltop website. It was about 25 most business terms that a business owner need to be known. In the article published in Mashable website, there paypal merchant account.
Choose how you want to pay
Paypal promotes its payment options with attractive words saying “Choose how you want to pay”
It is most funny thing that Paypal advertises in Google and achieves its huge number of customers through Google Adwords.
But Google is too gentle and not using its own resources to compete with Paypal.
Send money quickly and easily
Another promoting words from the side of Paypal which is also promoted through Google Adwords is “Send money quickly and easily”
When the campaigns get rushing and crashing, when we feel real spark in competition and business fights, it is unfortunate to hear the news of retirement of Google Checkout. It cannot be seen as one of the miracles originated in digital and online marketing campaigns.
You wish to share your opinion on Google Checkout vs Paypal, feel free to ad as comments. Which payment choice you prefer? Google Checkout or Paypal.